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Creating a More Confident Coaching Practice by Enhancing Your Ethical Awareness - WEBINAR

June 10, 2019
11:30 AM CDT - 12:30 PM CDT
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Zoom Webinar (Login info sent to registrants)


Presented by: Sue MacMahon, PCC


The goal of this session is to provide information about ICF ethics and the nature of the CF Ethics Independent Review Board (IRB)'s work, so that participants will become more ethically mindful of their own practice and develop greater confidence in their coaching because of this new scope of awareness. 

Many coaches are not even aware that there is an Ethical Conduct Review (ECR) peer review process designed to uphold professional standards of coaching. The IRB allows a space and opportunity for consumers of coaching to voice their concerns and the ability to submit a formal complaint for review. Providing a follow-up to complaints the IRB utilizes a peer review process, an objective investigation that may lead to non-punitive remedial actions if a breach had been determined. This process offers consumers of coaching services an opportunity to gain greater confidence in the expectation for ethical behavior and integrity, not only by ICF coaches but also by the entire coaching profession. Further, this process provides the general public assurance that ICF has a viable method for self-regulation. 

As the current chair of the ICF Ethics IRB, Sue knows all too well, the critical nature of this work. The reputation and livelihood of a coach or training school may be significantly impacted simply by an allegation of a violation, whether it is determined to be valid or not. Over the years, Sue has observed more times than not, that coaches involved in this complaint process were simply unaware of any wrongdoing at the time. 

In this webinar, attendees will:

  1. Become familiar with the ethics and regulatory mechanisms in ICF

  2. Clearly understand the objectives of the IRB and ECR process

  3. Understand the application of the Code of Ethics to complaints

  4. Discover the most common breaches by ICF coaches

  5. Understand the nature and scope of remedial actions and sanctions

Earn 1 Core Competency CCE

About the Presenter

Sue McMahon, PCC is a Professional Board Certified Coach and founder of Living from the Heart LLC based in Northwestern Ohio, USA. 

Sue has been a professional coach for more than sixteen years working with individuals and organizations. She is recognized by clients and colleagues as caring, energetic, intelligent and intensely passionate. Her fierce desire to help others live a life shaped by personal choice comes from her recognition of humanity’s deep hunger for living a more truthful life.

Since 2003, Sue has been actively involved with ICF Ethics, devoting a tremendous amount of time and energy to the promotion of professional integrity and ethical coaching practices.  She has served in many different leadership roles including her current role as the Chair of the ICF Ethics Independent Review Board (IRB). It has been a privilege for her to be a part of the evolution and ongoing maturity of ICF ethics.  Sue remains highly motivated to support the integrity and professionalism of coaching though continued education and promotion of ethical awareness.

Sue has also been a registered nurse and dedicated volunteer for her entire adult life. She has affected countless lives with hours of service given to local community, national, and global efforts for the sake of creating change in the world.  Born and raised near E. Lansing, Michigan, Sue has made Northwest Ohio her home for the past 37 years. Her passion for her work as a coach is second only to her greatest joy; spending time with her husband, the family’s Chocolate Lab, and traveling cross-country to be with her three grown children, daughter-in-law and new granddaughter. Sue’s love of nature draws her to the mountains as an avid skier during the winter months, while she finds enjoyment outdoors in the warmer seasons, hiking and spending time around the Great Lakes. 

Zoom Webinar Attendance Information will be sent at least 48 hours prior to meeting start time.


$0.00 Member Ticket - Complimentary

$20.00 Non-Member/Future Member Ticket